UPJOKE
typesettingtypefacelegibilityreadabilityserifprintingletteringcalligraphyleadingtypecompositionfontdesignprintkerning

I’ve been getting into typography recently…

It’s a real character-building exercise.
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A girl walks into a shop...

A girl walks into a shop and goes up to the counter.

"Excuse me, do you have custom printed underwear?"

"Yes, we do, what would like to have printed on it?"

"I want it to say: If you can read this, you're too close."

"Very well, what sort of typography do you want?"
<...
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